12 teams were registered for the fifth Marketing Challenge competition, i.e. a total of 44 students and high school students from Montenegro and Serbia. The following preparatory lectures and activities were organized for the competition participants during March:
- March 11, 2022, 3:00 p.m. - Jelena Đurković "Creating a digital marketing strategy in the field of culture",
- March 14, 2022, 3:30 p.m. - Esma Otović "Digital and traditional marketing strategies in art and culture",
- March 16, 2022, 1:00 p.m. – Tour of Ivo Andrić's house in Herceg Novi and
- March 21, 2022, 1:00 p.m. - Dragan Klarić "Promotion of cultural heritage through traditional media".
Contest participants can download the info brochure here.