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As part of the SmartTour Lab program, on October 22, a lecture was held by Prof. Dr. Jovana Jovanović on the topic "Green construction and energy efficiency in tourism", dedicated to the application of the principles of sustainability in tourist facilities and the possibilities of improving their business through energy efficient solutions. During the lectures, students had the opportunity to learn how hotels, apartments and tourist complexes can reduce energy consumption and business costs, while at the same time improving the quality of service and the experience of their guests. Special focus was on the principles of green construction, modern technologies and concrete solutions that contribute to a more sustainable development of the tourism sector. Through practical analysis, the participants became familiar with ways of identifying problems and devising solutions that can be applied in real objects. The lecture showed that energy efficiency and sustainability are not just an additional cost, but an investment that can bring long-term benefits, including lower operating costs, more rational use of resources and greater value of tourist facilities. Prof. [...]

As part of the SmartTour Lab program, Adrijana Husić held two lectures, on October 8 and 15, dedicated to the importance of digital marketing in the development of smart tourist destinations. Through the lecture "Digital marketing as a tool for the development of a smart tourist destination", the participants had the opportunity to learn about the key tools of digital marketing and their application in tourism. Special focus was on how to build a tourist destination as a recognizable brand that attracts attention, arouses interest and motivates visitors to discover it. During the lectures, topics such as social networks, digital advertising, search engine optimization (SEO), defining target groups and analytics were covered. Through a practical approach, the participants had the opportunity to learn how to develop the basis of a digital marketing plan for a tourist product, service or destination, and how a good idea turns into clear and effective communication with the right audience. Adrijana Husić is the founder and director of the agency Communication Studio Cassiopeia [...]

The Faculty of Management Herceg Novi, in cooperation with the Innovation Fund of Montenegro, launches SmartTour Lab - a free educational program that connects sustainable tourism, artificial intelligence, 3D technologies and digital marketing. Applications are open until October 5. The tourism of the future relies more and more on modern technologies, sustainable solutions and creative ideas, and precisely on these areas is the focus of the new program SmartTour Lab, which will be implemented from October 8 at the Faculty of Management in Herceg Novi. The program is intended for undergraduate and master's students, as well as young professionals under the age of 30, and participation is free. It is implemented in cooperation with the Innovation Fund of Montenegro, which through its support programs encourages the development of innovations and the realization of educational programs in the areas of smart specialization. SmartTour Lab connects theoretical knowledge and practical work, with a special focus on local and Mediterranean heritage and contemporary trends in [...]

Representatives of the Faculty of Management were in Tuzla from October 14 to 15, where they participated in the activities of the conference organized within the Erasmus+ project GEAR, aimed at improving gender equality and developing gender inclusive STE(A)M education. One of the most significant events of the conference was the presentation of the Manifesto of the University of the Western Balkans on gender inclusive STE(A)M education, with which universities from the region expressed their common commitment to creating a more equal and inclusive academic environment. The manifesto emphasizes the importance of cooperation between higher education institutions, exchange of knowledge and joint action in order to improve equal opportunities in education, science and research. A panel discussion "Gender equality in academia and research - where are we and what still needs to be changed?" was held as part of the conference, during which current challenges and opportunities for improving gender equality in the academic community were discussed. A special part of the program was dedicated to supporting students and women in STE(A)M fields, presenting good practices [...]

The Faculty of Management Herceg Novi continues to contribute to the promotion of inclusive, quality and sustainable higher education through the activities of the Erasmus+ project GEAR - Gender Equality in Academia and Research. As part of the project, the Policy Brief for Montenegro was published, a document that provides recommendations for the improvement of gender equality in the fields of science, technology, engineering, art and mathematics (STE(A)M). The document is based on the results of the GEAR Gender Gap analysis and the experiences of partner institutions from the Western Balkan region. The Policy Brief indicates that gender equality is an important prerequisite for the development of human capital, innovation and competitiveness of society. At the same time, challenges were identified such as the lack of gender-disaggregated statistical data, horizontal and vertical segregation in STE(A)M disciplines, as well as insufficiently developed institutional mechanisms for managing gender equality. Among the key recommendations are: the introduction of mandatory gender indicators in higher education accreditation systems; connecting public funding with results in the field of gender equality; establishment of mandatory plans [...]

We inform all interested candidates for enrollment in the first year of undergraduate studies, the first year of master's studies, as well as enrollment in specialist studies, that the Faculty of Management Herceg Novi approves special benefits within the pre-enrollment period. Candidates who register early in the period from May 18 to 29, 2026, are entitled to a 10% discount on the basic tuition fee, with the condition that the first installment is paid immediately upon registration. An additional discount of 10% is granted to candidates who decide to pay tuition fees in advance. Take advantage of the opportunity to secure your place on time and achieve more favorable study conditions at the Faculty of Management Herceg Novi

Adriatic University - Faculty of Management Herceg Novi is organizing the Third virtual Open Day for students with disabilities and their parents, which will be held on May 18, 2026, starting at 12 noon, within the Erasmus+ project HAWKING project (Harvesting (Digital) Alternation in Ways that Knock-down Inaccessibility of New Generations). The goal of the event is to promote inclusive education and provide support to students with disabilities when transitioning from secondary to higher education. Through an open discussion and exchange of experiences, participants will have the opportunity to learn about support opportunities during their studies, challenges and perspectives of inclusive education in Montenegro, as well as ways to improve equal opportunities in the academic environment. During the event, the activities and goals of the HAWKING project, students' experiences, as well as the support provided by the Faculty through student and IT services will be presented. A special segment will be devoted to the importance of digital accessibility and the creation of an inclusive environment that enables students [...]

The Faculty of Management, through the Erasmus+ project GEAR, and in cooperation with Vilnius University, Lithuania is organizing a hybrid (online and on-site) training on the topic of gender mainstreaming, which will be held on May 11, 2026, starting at 12:00 (CEST). The training was designed with the aim of bringing students closer to the importance of gender equality and the application of gender-conscious approaches in contemporary policies and practices. Through lectures and discussion, participants will have the opportunity to gain new knowledge and understand how the principles of gender mainstreaming can be applied in different fields of activity. The program is intended for students of the Faculty of Management, members of the student parliament and other student organizations. Training topics:  Understanding gender mainstreaming  Applying gender mainstreaming in policies and practice  Strategies for implementing gender-aware approaches Training agenda: 🕚 11:50 a.m. – 12:00 p.m. | Registration of participants 🕛 12:00 – 12:30 | Understanding gender mainstreaming 🕧 12:30 – 12:55 [...]

The transnational project meeting within the Erasmus+ project HAWKING - "Harvesting (Digital) Alternation in Ways that Knock-down Inaccessibility of New Generations - HAWKING" was successfully held in Banja Luka, Bosnia and Herzegovina, in the period from April 21 to 24, 2026, organized by the UDAS team. The meeting brought together representatives of all partner institutions, including the Faculty of Management Herceg Novi, which was represented by Mr. Esma Nur Cerinan Otović. The main goal of the meeting was to evaluate the progress of the project so far and define the next steps. During the meeting, numerous discussions and workshops aimed at improving accessibility and inclusion in higher education through digital transformation processes were held. In addition to the formal sessions, the participants had the opportunity to visit relevant institutions in Banja Luka, among which are the Special Library for Blind and Visually Impaired Persons of the Republic of Srpska, the Ministry of Scientific and Technological Development and Higher Education of the Republic of Srpska, the Faculty of Political Sciences - Service for [...]

In the period from April 24 to 30, 2026, the Faculty of Management of the University "Adriatik" Bar had the honor of hosting Professor Arev Babahan from Kadir Has University from Istanbul, as part of the Erasmus+ exchange program of teaching staff. Prof. Babahan is an academic worker with a rich international education and experience in the field of languages, translation and intercultural studies. She is currently employed at the School of Foreign Languages ​​at Kadir Has University, where she has been teaching since 2014. During her visit, Professor Babahan presented the educational system and academic programs of Kadir Has University to the students and teaching staff, as well as the opportunities that the Erasmus+ program offers to students and employees for international mobility and professional development. This visit represents another step towards strengthening the international cooperation of the Faculty of Management and improving academic exchange with partner institutions from abroad. We thank Professor Babahan for the inspiring visit and look forward to continued successful cooperation.